Advention acts as strategic advisor on deal involving 21 Centrale Partners S.A.

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21 Centrale Partners, a France-based investment firm of 21 Partners S.p.A., an Italy-based private equity firm, along with the founding members of Impact Sales & Marketing, a France-based company engaged in sales force outsourcing, commercial animation in retail distribution and merchandising for corporate clients, has acquired the company in a management buyout transaction, for an undisclosed consideration.

21 Centrale has acquired a majority stake while the three founding members, Mr. Francois Crepin, Mr. Remi Gammal and Mr. Francois Leveque, have reinvested in Impact to retain a minority stake. The investment allows Impact to diversify its service portfolio and expand operations in France and abroad. Impact reports annual sales of EUR 50m.

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